¡HOLA! I’m Cristina,

HR strategist turned UX designer. I design with empathy, clarity, and purpose.

User Research

Understanding the target audience. Survey creation, User Persona and Empathy Map.

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Distinctive user experience

Creating a distinctive user experience by researching existing platforms and developing tailored informed Architecture (IA) and user flows.

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UI|UX Audit & Website homepage redesign

Comprehensive reimagining of an existing website’s homepage, including a UX audit, competitive landscape analysis, and low-fidelity wireframe development to guide layout, hierarchy, and user flow improvements.

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Illustration